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2012 Cookie Communication Kit

Use these materials with your local media to help promote our Cookie Program! If you have questions about working with the media or would like media contact information for your area, please contact Dana Allen at dallen@girlscoutsnorcal.org.

Want to promote GSNorCal in your local media? Join the Girl Scout Grapevine!

Remember, iLoveCookies.org is the website we want to send the public to for all their cookie information, including our Online Cookie Locator (starting Feb. 13) and our free downloadable Mobile App for iPhones and Androids.

Comprehensive Cookie PR Packet

You can print this packet and deliver directly to media. Download PDF.

2012 Cookie Posters

• Cookie Poster -- for booths or to post in businesses!
• Gift of Caring Poster
• Credit Card Sales - Coming soon!
  

Talking Points

• Cookie Program Key Messages
• Comprehensive Cookie FAQs
  

Press Materials in English

• News Release
• Public Service Announcement for Radio or Community Calendar

Press Materials in Spanish

• News Release
• Public Service Announcement for Radio or Community Calendar

Customizable Press Materials

Use to promote cookie sales in your area to local media (must promote sale overall, not individual girl or troop sales) 

• New Release for Newspapers and Magazines
• Public Service Announcement for Radio or Community Calendar

Graphics and Images

• 2012 Cookie varieties and logos
• Cookie clip art and photo from Little Brownie Bakers

Other Communication Materials

Cookie Nutritional Information
2012 Cookie Recipes

Media Web Resources List

Video: What Can a Cookie Do?

Booth Sale Tool Kit

Cookie Marketing Tools

Online Media Center